026 - Why 90% of People don't accomplish their Goals: IIY Series (Part 7)

Welcome to today’s episode, where we tackle a universal challenge: Why do so many people struggle to accomplish their goals? Research shows that 90% of goals go unachieved—but what sets the successful 10% apart?

In this episode, we’ll break it down step by step. First, we’ll explore two powerful goal-setting frameworks. We’ll also uncover the crucial difference between action-based goals and outcome-based goals—a distinction that can make or break your progress.

Next, we’ll dive into the fascinating role of your brain’s dopamine reward system in staying motivated and consistent. You’ll learn how to work with your brain, not against it, to keep momentum alive.

And finally, we’ll bring it all together with a real-world example of setting and achieving a horizontal income goal—a practical, actionable strategy you can apply to your own life.

If you’ve ever felt stuck, overwhelmed, or uncertain about how to turn your ambitions into reality, this episode is your roadmap.